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Sustainable ideas without a lobby need people who consume consciously.

There are many sustainable ideas without a lobby that is just here today. For immediate implementation without developing applications, without forming a planning committee and without the opportunity to enrich yourself with it. Unfortunately, therefore, a lot of good ideas are left behind. They are lost in the flood of messages, offers, information and disinformation, behind which there are often investors who just want to make a profit. Sustainability, human welfare, animal welfare, nature and the future for the next generation have no value for them.

Effective, simple and also cheap.

Some time ago in England people started giving chickens to the residents in some old people's homes. The people were astonished at first and maybe not immediately enthusiastic, but the experiment quickly became a great success. The residents of the old people's homes are happy because they can feel alive again with the new task. The animals need them. It is easy to imagine the positive effect this has on people's health and general wellbeing. Here is the full article from The Guardian: Hen-keeping - a cracking new therapy for older people.

There are many good solutions without a lobby and that is why we are very grateful that so many people have already ordered from us or have bought or ordered from our partners. Because they made a conscious decision to buy our products. Because they realized that we are serious about what we say and do. And because you just notice it in our products. Because without the support of these people we would not be able to exist.
The hen project, which is supporting some 700 residents in more than 20 care homes in north-east England, which launched in London last week. Photographer: David Charlton / Equal Arts

By the way, it has another very positive side effect. Because everyone who hears about it and maybe visits the people there experiences the natural, harmonious coexistence. And this sensitizes those who are aware that things that are considered normal in our society should really be normal.

The loneliness of the people in the old people's home is a very big problem and this is a perspective that nobody wants for themselves or for someone else. Families are becoming more and more involved in mastering their own lives and simply have no more time, money for personnel and activities is becoming increasingly scarce, the model that older people come together in residential projects and thus retain a natural way of life often fails due to the well-established ideas society, how everything has to be. Then for many there remains only the television and just dawn in front of it. Or you are cared for by a care robot, of which the first models can try real people. It's all very, very bad.

When it comes to real values, it is quite difficult to find a lobby.

The English Chicken Project is a great example of how much can be achieved with very little. And can really achieve that. This is not about doing business, but the goal is the well-being of people, animals and society. It's about real values ​​and ideals. The fact that you can't make a business out of it is probably the reason why there are no more of these good examples.

With our manufacture, we don't come from the side of the business idea, but rather real values. We want to work fairly and sustainably. We want to be transparent and honest. And we want to give the animals something good. We just want to show that there is another way. We want to show that something so loving has a place in our world. The worst sentence that we often hear is: “That's just the way it is.” We replace “is” with “was” and contribute hundsfutter our contribution to the fact that not everything goes on as before.

It sustained many good ideas without a lobby and that is precisely why we are very grateful that so many people have already ordered from us or have bought or ordered from our partners. Because they made a conscious decision to buy our products. Because they realized that we are serious about what we say and do. And because you just notice it in our products. Because without the support of these people we would not be able to exist.

We are aware that the actions of every individual have a major impact on what happens in the world. And this is our chance.

We have it in our hands. If we do our shopping in such a way that we look at the goods in retail, get advice and that Products then ordering online from the cheapest provider using a price comparison portal, we need not be surprised that one shop after another disappears. But businesses that have to close are only a first visible impact. What happens in secret, which we are not informed about, has a bad impact on our lives. Because the super prices can only be realized through exploitation. From small and medium-sized companies, animals, nature and other countries and also people themselves.

People are increasingly being replaced by technology and the loss of work means a lot more than just having no more money for a person. Due to the unchecked rage of digitization, the changes are too fast for people. And what is done with the animals and how absolutely cynical and unscrupulous the truth is covered up is simply unspeakable. Unfortunately, many sustainable ideas without a lobby that could improve the situation are often ignored and deliberately ignored.

Our consumer behavior guides the offer. If we buy soy milk, there will be more and more soy milk. If we have more Meat alternatives buying animal welfare will improve.

Sustainable ideas without a lobby need conscious consumers who stand behind them to be able to assert themselves. The cheap prices create insane pressure on everyone. First, many good products and initiatives fall by the wayside and then disappear the real values such as humanity, personality, individuality, ethics, solidarity, community, understanding, compassion, responsibility and love. Our lives are getting poorer and we have to consume more and more to compensate for the emptiness within us. A vicious circle because we are moving away from real happiness more and more.

In the end, we are all suffering. The Exploitation of people, nature and animals will confront us in the future with increasingly worse problems that we will soon no longer be able to overcome and then the good life will suddenly end for everyone. Not to mention us and our children's lives.

Real solutions - no sham solutions.

We can't save the world with dog biscuits and dog snacks. But we can at hundsfutter approach everything fairly and sustainably and thus contribute our small part to it. Our hundsfutter Project, like many other sustainable ideas without a lobby, is carried by the consumers who find their values ​​with us

More and more people are realizing that society is on a very wrong path. A society that has “cheap” or “mainly fun” as its main values ​​can no longer function. Of course, we need very sensitive political leadership and laws that guide everything. But politics also needs people who stand behind it and signal that they are going along the way. Even if it may not always be “cheap”, “fun” and “convenient”. People with values, ideals and ethics. Because if we just carry on now as if everything were okay, then it will be too late. And who would like to take their own children’s future seriously?

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