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Consume to save the world.

The necessary transformation of our turbo growth economy into a sustainable market economy can be driven forward with his consumer behavior.

It is possible to immediately make the world more sustainable, better and fairer. And by consuming. That may sound contradictory at first. But it is not. Because if we consume intelligently and are aware of the consequences of consumption, we will select products that are good for the world, or at least not as bad as others. So we can actually consume to save the world.

The truth behind the products is hidden.

But it's not that easy. Because most products, news, packaging and offers are very bad for the world and for our own lives. But of course that's not on it. The packaging and presentation deceives us. Everything looks harmless and reads great, but is a lie. It goes all the way to seals and awards, which are bought many times and from the start are only cosmetics to hide the truth.

They have only one goal: to make the manufacturer rich quickly. At the expense of the world. It's all about maximizing profits and not about making the world a better place, as the industry is so fond of saying.

We “pay” the companies, then they should do what we want. And if not, then there is simply no more money for the company.

But we have one big chance with our buying decision to influence the process. As long as the industry does good business with, for example, cheap meat from cruel animal production, everything will go on like this. But if we stop buying this meat and don't let ourselves be cheated in ready meals or dog food, something will change. Or if we buy SUV cars that particularly destroy the world, the industry will offer these cars. And if we wear clothes that people have to sew under unfair conditions, the conditions for the workers will never change and everything goes on and on. We have access to information about the background and today we really cannot say that we knew nothing about it. Thanks to the many environmental and animal welfare activists, who have already given many more insights into reality than is right for them, nobody can really talk themselves out of ignorance.

We have a lot in our hands because the market is responding to our demand.

And now is the all-important moment so that you don't sink into passivity. But to make every purchase and every order on the Internet so that the world can change, for the better. We have to consume in such a way that sustainability becomes a duty for every manufacturer. Real sustainability. And we have to start right away. We really have no more time to waste. Right now, because in the time of the Corona pandemic dominated all news, for example, secretly new coal-fired power plants are approved, cars with combustion engines are subsidized and what was hard-negotiated with the Climate summits simply overridden again.

Everyone can do a lot and together we can even make a difference.

If we consume intelligently and critically, we can save the world. But we have to be very vigilant. Because the Economy always finds new ones Tricks how it can deceive the consumer into thinking that everything is fine and that in the end the wrong products will be bought again.

However, if we steer the money in the right direction, the industry will start looking for real solutions to the problems on our planet. It starts with sustainable intelligent products to promote because you only sell if you save the world. That is our job and our chance. Because if we only consume sustainable products to save the world, the sustainable products will also be offered. For example, our world urgently needs cars environmentally friendly dresses that are made fairly are vegan food and renewable energy. And much, much more. So we really have no time to continue as before. The economy is sluggish and comfortable. As long as the winnings are correct, she has no interest in moving. So the ball is with us now.

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