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Sustainability must be the most important value of our society.

Society has its values. And these values ​​put a certain amount of pressure on everyone. One wants to correspond to them. Anyone who can't do that is uncool or out. He is bullied or at least gently smiled at. Unfortunately, sustainability is not one of the “trendy” values. Sustainability must become the most important value in our society.

Society has a very clear picture of how everything should be, what is important and what is not. Of course, this clear idea is shaped by how we think shall.

Almost all communication wants to manipulate - in the sense of whoever pays it.

Our thinking arises from how we perceive the world. And that is largely influenced by the messages that reach us. Especially the rating that the individual messages receive, how they are presented, for example whether they come on the front page or on page 6, everything gives a message a color. And also details, such as the tone of the radio speaker, have a decisive influence on what people feel and think afterwards.

For example, I noticed how a radio station creates a massive mood against vegans. People are actually ridiculed who refuse to torture animals unspeakably for our daily diet.

At the latest, when the radio station then places one commercial after the other for the cheap offers of the meat industry, the connections should actually become clear. The broadcaster gets money to influence people so that meat remains the most important food.

The habits should be questioned better.

This is bad for the world, because we now know very well that plant-based nutrition is much healthier for people and also for dogs. In addition, our meat consumption has serious consequences for the global climate and is to blame for hunger in the world.

The manipulation in the media has become very powerful, it will no longer marked as advertising and most people are not aware of this fact.

Sustainability must be the most important value of our society.

This Manipulation of people's perception results in reduced judgment. Consumers can be harnessed for something that destroys their own living space and also negatively affects their own health. Specifically, to stay with our meat industry as an example: factory farming has serious consequences for the global climate, world hunger and human health.

Those who think differently are sometimes annoying - but democracy lives from the fact that it different opinions there and that's a good thing.

At this point, industry even conflicts with democracy. Democracy lives from allowing different opinions. It is better for everyone to listen to the critics because they are often ahead of their time. Crises that have their origin in the present, you can perhaps prevent it. The pressure of opinion that the bought media exert on people nips any “thinking differently” in the bud. This manipulation is unconstitutional.

The election promise “prosperity” is misleading and short-sighted.

Fortunately, many people claim that sustainability must become the most important asset in our society, but there are far too few. Because with the huge number of "uncritical followers", the economy has an easy game. The industry ensures comfort and prosperity, cheap food in abundance, and daring throwaway consumption and thus manages to keep the masses calm. The mighty of the economy buy the bulk, so that they can do everything undisturbed so that the balance sheet is correct. Until the planet collapses.

Life counts less than huge profits.

Life counts less than the boom in industry. It's all about maximizing profits. With meat, when blocking from Expansion of wind power or with transport policy, etc….

We destroy our own livelihood, nature, the world, everything. We currently live in a way that we would need 3 earths to cover our consumption of resources. But because we only have one earth, we are in the process of wiping ourselves out. That is why we have to rethink and sustainability must be the most important value of our society.

We all have to pay the price ... even those who didn't want to drive a car at all, didn't go on cruises, didn't fly short distances and didn't eat schnitzel.

Vegan lifestyle is cool.

We at hundsfutter would like us not to laugh at vegans' heartfelt desire to change something for the better. But on the contrary. We think such an attitude deserves respect. Because this vegan tries to make the world sustainable. He is committed existing solutions to the problems that threaten our lives, to implement and to make a difference here and now. In our opinion, a great attitude. Much more effective than most working groups, planning committees and studies. Or? And that's why vegan lifestyle very cool, Because Sustainability must be the most important value of our society.

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Why we "just" continue.

Why do we "just" continue? Because we hope that at some point we will have more solidarity, humility, respect and compassion in the world and that we will then manage to live sustainably.

Why we just keep going.


What is happening in the world is appalling. We are absolutely shocked and stunned. It's just so unimaginable that from one moment to the next everything can be over.
But unfortunately, even before the virus broke out, people had to die because they could not be helped.

People should treat people well.

People treated the other people very badly. Even with animals and nature, but that's not part of the topic now. There has been little solidarity and compassion and help is often organized in such a way that it is sufficient for a clear conscience but does not really help people in need. Above all, not where people's need arises.
People's plight often arises from being exploited. They are exploited for abundance in the rich countries. And even become in the rich countries themselves People exploited for the wealth of a few.

Everyone can change something.

This is particularly bad in the poor countries, because when very many people do not have access to a decent life If you are denied medical care and education and if they are so poorly paid that they cannot even eat properly, then something like that can easily happen.
The Corona crisis is a cry for help from the poor. Basically, these are Connections clear and known. But it is very difficult to change habits and take a step in the right direction. It is often said: "If I change something, nothing happens." And that is exactly why we continue “just”.

People must not stop working for life and the future now. This terrible pandemic is now determining, but after that our big chance is to make a difference. Because then the moment has to be set.

To set the course so that we cannot all be located with one chip in the future and that the plastics industry can really wrap everything up for hygiene reasons. And that is exactly why we continue “just”.
It is very important to make sure that the situation is not considered Ausrede is used to continue as before because it is supposed to be no other way. This excuse, for that to remain in what is and to look away before it becomes uncomfortable we know from before Corona 19.
Of course, a switch to one fair trade Bring changes.
Also, for example Switching to renewable energy sources is going to make big changes entail.

And just like eco energy, so is it meaty Nutrition, the fixation on Cheap consumption, the Disposable culture, the unreflected consumer behavior, in which jobs and livelihoods are destroyed on a large scale ...... but what we gain on the other hand is priceless:

Because we gain hope for a sustainable life and for the future. So that our children can easily start a family.

We can do it together if we stand up for real values ​​such as solidarity, respect, compassion and respect. And if we ensure that ethics do not have to be laboriously explained at school, but if the children are allowed to grow up in an environment in which ethics are a matter of course. Then there is hope that we can make the world a better place for everyone and that we never have to experience such a pandemic again. And that's why we just keep going.

We have long considered whether it is inappropriate to just continue with the work.
We believe that it is important now to do things with optimism, solidarity, love and strength and to get as many people as possible involved and to inspire that we all want to do it together.

The hundsfutter Team

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Solidary gift ideas for dogs and dog lovers for Christmas ...

Solidary gift ideas for dogs and dog lovers like and the hundsfutter Gingerbread house for dogs for Christmas or as an advent gift. The completely prefabricated kit is delivered in a gift box. Everything is in the box, the walls, the roof, biscuits to stick on and a tree and flour glue that is absolutely edible for dogs, but still looks like frosting.

Solidary gifts for Christmas to share joy ...

Solidary gift ideas for dogs and dog lovers for Christmas are a wonderful way to experience joy in a completely different way than usual. Because there are some more that can be happy than with a gift from normal industrial production, the only way to maximize profits Has goal. No matter what the consequences for people, animals and the environment.

Our sustainable dog toys are lovingly handcrafted from cotton by the inclusive team of hundsfutter Workshop. They are filled with untreated, natural cotton and untreated sunflower seeds, which germinate when the toy is broken and ends up on the compost. The dog toys are of course very tolerable for dogs with sensitive skin because they are hypoallergenic. No solvents or plastics are used, which so often cause reddening of the dogs' snouts. And the toys are not only in solidarity with their makers, but we also donate part of our proceeds to animal rescue in Spain for every sale. So you can just do something good for Christmas with the gifts, which are also a lot of fun.

Christmas is a party for everyone.

That is why we want to help with our company, the society for Injustices to raise awareness. For this reason, we offer special gifts in our online shop and in selected shops. We have created our solidary gift ideas for Christmas fairly, people-friendly, animal-friendly and environmentally friendly. We also pass on part of our profits to an animal rescue organization. So our fair gifts are 3 times in solidarity. Every Christmas gift sold saves animals and gives people in our workshop a great, fulfilling task. In addition, nature is protected, because every euro that is not ruthlessly consumed is important for a sustainable future.

solidary gift ideas for dogs dog lovers - healthy hypoallergenic dog snacks

The hundsfutter Climate trees, made from sustainably produced organic More from the fair organic mill Eiling at Wahrstein. With regional carrots and olive oil. 100% vegan so that we can give our dogs a tasty and healthy snack that doesn't harm the climate. A suggestion if you can't just switch to vegan in too many occasions. Because there are more and more attractive alternatives. What is particularly special about our trees is that we also transfer part of our profits and thus support climate protection. The climate solidarity trees to give as a Christmas greeting or just to dog lovers who, like us, don't want to imagine a world without trees.

Our principle is simple. Don't pay anyone to do to others what you don't want to get done yourself.

Bring the essence of summer, sun, beach, and sea directly into your glass with our Mojito cocktail syrup. By topping it with soda, garnishing with fresh mint, and a slice of lime, you can quickly mix yourself a spritz cocktail. The premium lime-mint flavor ensures a pure beach feeling. consumer behavior we indirectly exploit people, animals and the environment. Every time we consume sustainably, consciously and fairly, we help those who cannot defend themselves. Mindless consumption means, with his purchase decisions, to support those who do the dirty work for us.

Looking away is easy.

It's like the harmless pieces of meat in the plastic trays in the supermarket. Nothing suggests what happened until the meat was in the bowl. On the contrary, if information is provided, it is glossing over to real lies to nip any doubts about the matter in the bud. And the meat is just an example, whether toys or thanks to a growing number of people who are very critical of consumption

Our online shop and the selected shops offer a selection of ideas for Christmas gifts. Solidary Christmas gift ideas from hundsfutter are dear, playful, friendly, nice ideas or beautiful, lovingly made gifts. Really sustainable toys. And of course a lot of goodies for our dogs. Just browse for yourself. There is definitely something in it.

Inventing and implementing gifts in an inclusive team, made from regional, fair-bought ingredients and materials… .. well how else?

We work very transparently in our inclusive workshop. The gifts for Christmas are lovingly handcrafted from regional ingredients and materials. We buy fairly and sustainably and everyone with us likes to work. In addition, everything we do must be animal-friendly and respect the environment. Because even thirds are happy about the gift. Those whose environment is not destroyed and those who are not exploited and exploited. This is very good, because we believe that it is much nicer to be happy together.